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Meet The Team

Our journey began in 2017 when I made the bold decision to transition from my position as General Club Manager to pursue a career in the motor industry. With the support of Emma and her parents, who owned a local garage in Ashby de-la Zouch, we established a small forecourt where we started selling affordable used cars.


Driven by our passion and a growing customer base, our car sales flourished. In 2018, when Emma's parents decided to part ways with the garage after 23 years, we made the exciting choice to continue the car sales as our sole business. Thus, in August 2018, Castle Prestige was born, and we embarked on a journey to deliver unparalleled service and value to our customers.


In August 2021, we made a strategic shift to focus on Japanese Import vehicles, a decision that has been incredibly well received. We recognized the demand for these exceptional cars and wanted to provide our customers with a unique opportunity to own a Japanese import that meets their preferences and requirements.


So, why should you choose Castle Prestige for your next vehicle purchase? Our philosophy sets us apart. We believe in treating our customers the way we would like to be treated — with honesty, respect, and a commitment to ensuring a positive experience. Purchasing a used car can be daunting, but we're here to make it easier by offering affordable prices and a wide range of high-quality vehicles.


In June 2021, we relocated to our new home in Burton-upon-Trent, a place that perfectly aligns with our vision for growth and excellence. Our new premises not only provide us with the space we need but also exude prestige, complementing our dedication to delivering top-notch service, reliable cars, and unbeatable value.


At Castle Prestige, we understand the importance of building and maintaining a solid reputation. That's why we go above and beyond to ensure every customer receives exceptional service. While we may not be able to please everyone, we strive to make a positive impact and uphold our reputation as evidenced by our 300+ five-star reviews on Facebook, AutoTrader, and Google. We invite you to read what our satisfied customers have to say about their experiences.


Thank you for considering Castle Prestige for your automotive needs. Our dedicated team, led by myself, Tom, is eager to assist you in finding your dream vehicle. Visit our dealership and discover why we've become a trusted name in Japanese used cars.


Each member of our team are valued assets and you can read more about them below.



Many Thanks,
Tom & Team!
Tom Lyons
Sales Director

It was just something that I had to go for when the opportunity arose for me to set up a small used car dealership in my hometown. After spending twenty-one years living in Ashby it seemed a perfect opportunity to open my own business in a place that i’m most familiar with. We were in Ashby de-la Zouch for three years prior to moving to our current location in Burton-on-Trent.

I went into a sales based role at an early stage of my career and have since sold kitchens, bathrooms and gym based memberships. I always felt that the skills I had developed would suit the motor trade and a sales based position within it.

During my spare time (when I get any!) I like to support my favourite football team whom I’ve followed for the past 18 years. Emma and I also enjoy international cuisine and dine out regularly to experience different dishes from around the world. I have plenty of local recommendations…
Emma Topley
Director

I have been a Director with Tom since we began trading In June 2018 and I had always let him deal with the day to day running of the company. I did the paperwork in my spare time. However, since April 2023, I now work four days a week and the other day I spend looking after our little boy, Arthur. I have been in the Motor Industry for over ten years working at another company and now for Castle Prestige.

I used to also run my own Makeup & Spray Tanning business. However, since the arrival of Arthur I have had to slow this right down and focus on being a Mummy and working within the family business.
Arthur Lyons
Apprentice

From the day Arthur was born he was a car enthusiast! In November 2020, we welcomed the arrival of little Arthur Jack in to the world and his intention immediately was to follow in Daddy's footsteps in the Motor Trade.

Arthur has a long way to go, A lot of learning. He will be taught everything from valeting the cars, selling the cars and then the aftersales. For an update on Arthur's progression, check our socials!
Mitch Lyons
Vehicle Preparation Manager

Mitch joined Castle Prestige during the midst of the Pandemic after being reduced to zero hours per week at his previous employer. In June 2020, he decided to join the company to assist with valeting the vehicle ready for photographs and sales.

After a short period of time, Mitch began to take on more responsibility within the company. This ranged from booking MOT’s, arranging servicing and collecting vehicles from our purchase partners.

Now, he oversees the whole vehicle preparation process which allows Tom to focus on the buying and the selling. He also has a hand in our customers pre-sales experience with an initial meet and greet upon arrival.

The biggest negative is that he makes a bad brew!

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Contact Details

B3 Sovereign Business Park
Hawkins Lane
Burton-OnTrent
Staffordshire
DE14 1PD 01530 658995 07507 698595

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